If the Life Insurance Adviser is regulated by the Financial Services Authority then he will have provided you with his Terms and Conditions at the very first opportunity. Within that document you will find details of how to complain.

All businesses with web site selling financial services, have to be regulated by the Financial Services Authority. In these circumstances, their site will contain their Terms and Conditions of Business (which will include a complaints procedure).

If you have a complaint about a web site through which you purchased life insurance, you must follow the complaints proceedure laid down in their Terms and Conditions. All complaints are regularly checked by the Financial Services Authority to ensure that your complaint is dealt with speedily, competitantly and fairly.